Davidoff Re-Launched In The UK

No time for blogging recently due to herfing overload 🙂 so a few highlights in no particular order of importance…

Davidoff relaunch party last week at The Royal Overseas League in St James’s where the top brass of Davidoff including Hans Kristian Hoesjgaard hosted a rather swanky event with top shelf libations and copious amounts of Davidoff cigars including the remarkably splendid 702 range.

We were lucky to have a mild and dry evening out in the gardens and the event was very well attended by cigar specialists including Edward and Eddie Sahakian (Davidoff of London), Adrian Lesley (Cigars Unlimited), Steve Johnstone (Robert Graham Ltd), Paresh Patel (Havana House) and others. The Press were there as well as some cigar club members. Writer Nick Foulkes was also at the event and I just can’t wait for his new cigar book to be published.

We have been selling Davidoff ranges of cigars for 20 years and they have become more and more popular as the breadth of the range increased from Dominican Republic to other regions, notably Nicaragua. The quality of Davidoff cigars is unquestionable. I can’t ever remember having a single complaint about a construction/draw issue. The full range is available on my website at guaranteed best prices in the UK.

I also have Davidoff to thank for meeting my business partner Ron Morison on a Davidoff training trip to The D.R. many years ago. Following that trip Ron and I became inseparable in business and together we built both the Robert Graham retail cigar and whisky business as well as the award winning Dancing Stag single malt whisky brand. We sold the majority of our shares in that business two years ago and have left the business in the capable hands of managing director Steve Johnstone. Steve has recently launched his highly successful whisky auction website.

Ron has been enjoying his time herfing back in his home and his boat in Florida for the last couple of years but he’s on his way back to the UK in a couple of weeks’ time to oversee the continued expansion of C.Gars Ltd with the launch of our latest venture ‘The Puffin Rooms’ in Liverpool next month.

It’s a very exciting project for my team as we marry together all the finer things in life – a late night cigar shop and sampling lounge with state of the art smoke extraction, a huge whisky and cocktail bar and a tapas lounge with live music. Uber cool will indeed be an understatement. More details to follow as the project completes its construction and fit out phase in the next week or two.

Last week I relaxed at The Cigar Terrace at The Lanesborough Hotel, truly one of the best herfing spots in London with the best of service and an incredible range of top shelf cigars (think super aged and super rare!) a rather late post herf was held at Chez Orchant featuring Orchant Selection Cigar Malt (which has just won the silver medal award at the International Sprits Challenge) paired up with 2007 Bolivar Belicosos Finos and Montecristo Dantes Limited edition cigars.

This week I’m putting the finishing touched to our June 11th cigar auction catalogue. It looks like a rather huge 350 Lot sale with a variety of mature, aged and rare Havana cigars in singles , boxes and cabinets. As ever there are some quite stunning and very unique Pre Embargo Lots. The Lots will be listed on the auction website and open for bidding around 10 days before the sale. If you haven’t bid before it’s all pretty easy as you just need to register and then bid more or less in the same way as eBay. This of it as cBay!

This week I’m off to Turmeaus Norfolk for a cigar and whisky tasting event on Tuesday evening and looking forward to my regular marketing meeting where we discuss new products and promotions. My marketing team are brilliant but sometimes they get pricing wrong. Here’s an example Gentili humidor samplers. They look like they forgot to price the cigars with the humidor! Buy them while you can, I gather they are almost sold out!

The following week I will be hosting 200th anniversary of Turmeaus events at Turmeaus Liverpool, Chester and Knutsford 🙂

To celebrate this milestone in the cigar business I have released a numbered limited edition of 220 Orchant Seleccion twin cases of my favourite Havanas. Cigars kindly supplied by Hunters & Frankau (EMS) and presentation boxes made by Gentili of Italy. I made 220 as we are also celebrating the 20th anniversary of C.Gars Ltd online this year.

We’ve just launched a new range of CAO Flathead in the UK. Check them out on this link. Big cigars and big value!

Also new in: CAO Pilon and Macanudo Inspirado Black.

Our beautiful La Casa del Habano has recently released the rather dee-lish Hoyo Elegantes a must try for the serious Havana cigar smoker.

Looking forward to seeing clients and friends of C.Gars at the tasting events over the next few weeks.

Peaceful puffing

Mitchell

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